With the continued success of Magento 1, Magento Inc provides you with the new generation of Magento: Magento 2.0 – The Platform for The Future. We can expect that it will be a lot clearer for both developers and designers to deliver the best ecommerce experience for customers.

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Magento 2.0 is a next generation open source e-commerce, which offers unmatched flexibility and extend innovation opportunities. This patform empowers brands, retailers, and businesses across B2C and B2B industries to quickly and cost-effectively deliver engaging omnichannel shopping experiences. Magento 2.0 also offers enhanced performance and scalability, new features to boost conversion rates, business agility and productivity improvements.

There are two new products based on this powerful platform are now available: Magento Enterprise Edition 2.0 and Magento Community Edition 2.0. Here are some of the new features and enhancements that the Magento 2 platform provides:

Open, Flexible Architecture                                                                            

With a modern code base, Magento 2.0 allows for easier customization, faster time-to-market, and greater deployment flexibility to public or private cloud environments.  The wide range of turnkey extensions also enable fast and affordable enhancements to your store.

Engaging Shopping Experiences

Engaging, and improving customer experiences across any device is central to the Magento 2.0 platform. Creating sites with new responsive design reference themes, sharing products through intergrated video, checkout is easier to customize and also, one-click account creation to save customer profiles for future purchases.

Enhanced Business Agility and Productivity

The Admin panel design offers a streamlined, consumer-like interface. That helps you save time when managing day-to-day tasks and is intuitive for new team members to learn. With capabilities that are now 4x faster than before, setting up products and tracking sales on-the-go is easier than ever.

Enterprise-grade Scalability and Performance

Magento platform pre-integrates Varnish to cache page content for faster performance and optimizes code and images for fast loading. That offers over 50% faster page load times across many catalog and checkout pages to help you delight your customers and improve conversion rates.

Secure Payments

Additionally, the Magento platform is tightly integrated with PayPal, Braintree, and Authorize.net payment gateways. All versions provide improved security and the ability to pursue the easiest level of PCI compliance, depending on the selected payment method.

Easier Maintenance and Upgrades

With this modular architecture, which reduces the complication , cost of maintaining the site and makes adding any future upgrades simple, you can easily incorporate innovative functionality as it is released by Magento Commerce on a quarterly basis to drive higher sales and greater efficiency.

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The power of Magento lies in its community, and currently the community is getting ready for the new product which mean its focus is shifted to the new and better. As Mark Lavelle, SVP of Product and Strategy for eBay Enterpris said, “Together we are transforming the future of commerce”.


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1 Comment

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